GTM Club

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Run your outbound from Claude or ChatGPT

9 modules · 82 min · free · 150 MCP tools ยท every prompt included

Module 0 · Three emails, three lost deals

Three emails, three lost deals, ten minutes

Three emails to three deals we lost this spring.

Thomas said no in June because legal wouldn't read our DPA. Priya said no in May: no budget. Dan told us in April he'd build it himself.

None of these emails could come out of a template. Each one quotes something the person said on a call, months ago, in their own words.

I didn't open my CRM, rewatch a call or touch the lemlist interface. I asked Claude. It read the deals in HubSpot, found the sentence in each call recording through Claap, and built the campaign in lemlist, in draft, waiting for me. About 10 minutes. There's a stopwatch on screen in Module 4 so you can time it with me.

The problem this course removes

You already research and write in Claude, ChatGPT or another AI. Then you copy, switch tabs, paste into your outbound tool, fix the variables and launch. Several times a day.

The lemlist MCP removes the switch. By the end of the course you run your outbound from the AI you already use.

What you need

  • Any lemlist plan, free trial included

  • Any Claude plan, the free one too. ChatGPT works as well (setup in Module 2)

How the course works

Nine modules, most of them under 10 minutes. Every module ends with one thing to do today. Do them in order and on day seven you have a campaign live.

  1. Module 1: how lemlist plugs into your AI, and what else connects

  2. Module 2: connect the MCP, add your business context and the lemskills

  3. Module 3: buy domains, set up mailboxes, audit deliverability

  4. Module 4: win back lost deals with what they said on the call

  5. Module 5: build a prospect list from the people database and personalize it

  6. Module 6: compare your campaigns and fix the weakest step

  7. Module 7: a Monday brief that runs on its own

  8. Module 8: a full four-channel campaign built around one sentence of context

Nothing to do yet

Module 1 has no clicking at all. It's the picture you need in your head before you connect anything.

If you're not in it yet, join the GTM Club community. It's free, and it's where people post the prompts that worked for them.

Modules 1 to 8 open for members of the club: every prompt from the videos, ready to copy.